Marketing
I have developed numerous mock campaigns for clients, some of which I have presented to representatives of these client companies. I enjoy brainstorming, developing strategic plans, and collaborating with others to develop a strong final campaign. Click on any of the images to see my marketing campaigns.
First, Let's Listen, A JED: Set to Go Campaign
A collaboration between the JED Foundation and Endicott College's Counseling Center. My group and I developed a comprehensive marketing campaign targeting the Student Affairs department, the Athletics department, and student leaders.
Next Team Up Campaign
I developed a campaign with the goal of increasing the Boston Celtics' viewership in the city of Boston. I did background, market, and competitor research, and developed mock social media posts for the campaign.
"You Deserve Evian" Athlete Campaign
I developed a campaign with the goal of convincing college athletes to drink Evian water. I did background, market, and competitor research, and developed mock social media posts for the campaign.
The Cliff House Maine Resort Media Pitch
A presentation of my campaign marketing the Cliff House Maine Resort as the United States emerges from the COVID-19 pandemic and tourism returns to normal.
